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The entire data collection period is significantly shortened, as all data can be collected and processed in little more than a month. [2] Interaction between the respondent and the questionnaire is more dynamic compared to e-mail or paper surveys. [16] Online surveys are also less intrusive, and they suffer less from social desirability effects ...
The decisive event which established the discipline of information theory, and brought it to immediate worldwide attention, was the publication of Claude E. Shannon's classic paper "A Mathematical Theory of Communication" in the Bell System Technical Journal in July and October 1948.