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MGA Entertainment Inc. (short for Micro-Games America Entertainment; sometimes referred to as MGA) is a manufacturer of children's toys and entertainment products founded in 1979. Its products include Bratz , Num Noms, Lalaloopsy , and Rainbow High , as well as toys targeted at boys such as Scan2Go .
Moxie Girlz were a line of fashion dolls introduced by MGA Entertainment in 2009. These dolls are targeted at girls ages 6+. The four original 10.6-inch dolls are named Lexa, Bria, Avery, and Sophina, with others named Bryten, Kellan, Monet, Merin, Ida, and Amberly.
In November 2006, MGA purchased the manufacturer of toddler and preschool toys, Little Tikes. [2] In 2010, MGA released the successful "Lalaloopsy" doll. [2] In August 2011 Mattel was ordered to pay MGA $310 million for attorney fees, stealing trade secrets, and false claims. [10]
The following day, MGA announced the creation of 5 webisodes to be featured on Teletoon, and that future updates would be posted on the Lalaloopsy Facebook wall. [12] In December 2011, MGA started to advertise Lalaloopsy Micro Figurines. Each one is about 3 centimetres (1.2 in) with a head that can be removed and placed onto the other bodies.
Bratz is an American fashion doll and media franchise created by former Mattel employee Carter Bryant for MGA Entertainment, which debuted in 2001. [1]The four original 10-inch (25 cm) dolls were released on May 21, 2001 — Yasmin (Mulatta/Latina), Cloe (Caucasian), Jade (East Asian), and Sasha (African American).
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A web series of animated shorts was announced [3] following the release of the first dolls. The series is produced by Australian animation studio Pixel Zoo [4] with the financial backing from the Screen Queensland initiative of the Queensland Government with the first episode premiering on October 2, 2020 and additional episodes releasing at least every fortnight.
Various playsets were also released under the Kindi Fun name tag. Unlike the rest of the franchise, the Kindi Kids line of dolls is meant for preschoolers. This is the only line of the Shopkins series to currently be ongoing. The list of dolls released include: Snack Time Friends. Jessicake (August 2019) Donatina (August 2019) Peppa-Mint ...