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It was under Farruk S. Mulla, this informal body was registered under the Indian Societies Act XXVI of 1961, in 1966, and he became the founder President of Public Relations Society of India. At the same time, around 1965, another body, the Public Relations Circle was founded and registered in Kolkata. It was the first-ever association of ...
Michael Levine (born 1956) is an American writer and public relations expert. [1] He is the author of books on public relations including Guerrilla P.R. [2] He has represented 58 Academy Award winners, 34 Grammy Award winners, and 43 New York Times best-sellers, [3] including Michael Jackson, [4] Barbra Streisand, [5] and George Carlin among many others. [6]
Negative public relations, also called dark public relations (DPR), 'black hat PR' and in some earlier writing "Black PR", is a process of destroying the target's reputation and/or corporate identity. The objective in DPR is to discredit someone else, who may pose a threat to the client's business or be a political rival.
Effective Public Relations is a book published in 1952 by University of Wisconsin professor Scott M. Cutlip and Allen H. Center. It was the first textbook in the field of public relations and introduced the "Seven Cs of communication".
The Excellence theory is a general theory of public relations that “specifies how public relations makes organizations more effective, how it is organized and managed when it contributes most to organizational effectiveness, the conditions in organizations and their environments that make organizations more effective, and how the monetary value of public relations can be determined”. [1]
Public relations can be described as all of the following: Academic discipline – branch of knowledge that is taught and researched at the college or university level. . Disciplines are defined (in part), and recognized by the academic journals in which research is published, and the learned societies and academic departments or faculties to which their practitioners be
Pages in category "Non-fiction books about public relations" The following 6 pages are in this category, out of 6 total. This list may not reflect recent changes .
Works about public relations, the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception.