Search results
Results from the WOW.Com Content Network
Pepsi Number Fever, [1] also known as the 349 incident, [2] was a promotion held by PepsiCo in the Philippines in 1992, which led to riots [3] and the death of at least five people. [ 4 ] A similar promotion ran in Poland in 1995, known as Numeromania, although it did not cause as much controversy.
Also in 1903, he moved his Pepsi-Cola production out of his drug store and into a rented building nearby. In 1905, Bradham began selling Pepsi-Cola in six-ounce bottles (up until this time he sold Pepsi-Cola as a syrup only), and awarded two franchises to North Carolina bottlers. Bradham's Pharmacy in New Bern, North Carolina
Pepsi is a carbonated soft drink with a cola flavor, manufactured by PepsiCo.As of 2023, Pepsi is the second most valuable soft drink brand worldwide behind Coca-Cola; [1] the two share a long-standing rivalry in what has been called the "cola wars".
PepsiCo's businesses in these regions, as of 2015, contributed 10 percent to the company's net revenue worldwide. [50] In 1992, the Pepsi Number Fever marketing campaign in the Philippines accidentally distributed 800,000 winning bottle caps for a 1 million peso grand prize, leading to riots and the deaths of five people. [80]
Main page; Contents; Current events; Random article; About Wikipedia; Contact us; Donate
A fact from Pepsi Number Fever appeared on Wikipedia's Main Page in the Did you know column on 2 July 2020 (check views).The text of the entry was as follows: Did you know... that the Pepsi Number Fever draw in May 1992 was supposed to have just two 1-million-peso winners, but 486,170 people made claims for a winning bottle cap?
He headed up Pepsi's international operation in 1957 and became the CEO in 1963. [1] In 1963, he made the decision to change the name of Pepsi's diet soda from Patio Diet Cola to Diet Pepsi . In the early years of diet soft drinks, Pepsi became the first major soda manufacturer to give its diet product the same name as its flagship product.
Enrico became CEO of Frito-Lay in 1991, followed by vice chair of PepsiCo in 1994. [3] [4] Enrico was the Chairman of PepsiCo from 1996 to 2001, and Chairman of DreamWorks Animation SKG Inc from 2004 to 2012. [5] [6] He was well known for his business rivalry with fellow businessman Roberto Goizueta, CEO of Coca-Cola during his tenure as Pepsi ...