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Virginia Slims are narrower (23 mm (0.91 in) circumference) than standard cigarettes (hence, "Slims"), and are also longer than normal "king-sized" cigarettes (which are 85 mm (3.3 in)). They are sold only in longer 100 and 120 mm (3.9 and 4.7 in) lengths, to afford the cigarettes a more "elegant" appearance and ostensibly to reduce the amount ...
Drawing inspiration from Virginia Slims, Eve sought to attract female consumers by positioning cigarettes as fashionable accessories. [6] Numerous print advertisements depicted women in elegant attire, a notably more conservative image compared to their Virginia Slims counterparts, which was associated with the women's movement . [ 7 ]
5. Virginia Slims Superslims. Tar 1 mg. Nicotine 0.1 mg. Virginia is a cigarette brand owned by a tobacco industry giant, Altria (NYSE:MO). The brand focuses on female consumers mainly, offering a ...
These brands include decorative ones like Eve, marketed strictly toward women like Virginia Slims, or as evening-out styles like Sobranie Cocktail, designed to appeal to women, and their counterpart Sobranie Black Russian, the darker colours of which targeted a male market.
The 1972 Virginia Slims Circuit consisted on 22 tournaments including the U.S. Open the circuit began on 12 January and ended on 11 October and offered $587,775 in prize money. [5] Billie Jean King won most events on this circuit with 7 titles of her 11 titles in total she played on all three circuits and won events across all three.
The last commercial was a 60-second ad for Virginia Slims that was run by the Philip Morris company at 11:59 during a break on The Tonight Show on NBC. [2] The company had bought the last pre-midnight ads on the late night talk shows of all three networks, with ads for Marlboro on CBS on The Merv Griffin Show and for Benson & Hedges on ABC on ...
Virginia Slims $50,000 Billie Jean King 7–6 (5–2), 6–2: Chris Evert: Kerry Melville Nancy Gunter: Laurie Fleming Janet Newberry Rosie Casals Wendy Overton: Chris Evert Billie Jean King 6–4, 6–2 Françoise Dürr Betty Stöve: 21 Jan: Virginia Slims of Mission Viejo Mission Viejo, United States Virginia Slims $50,000 Chris Evert 6–3 ...
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