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Because Volkswagen's advertising budget in 1960 was only $800,000, [3] DDB’s bare-bones, black-and-white approach, coupled with a projected common theme of irreverence and humor, fit Wolfsburg's needs well. Each Volkswagen ad was designed to be so complete that it could stand alone as a viable advertisement, even without addressing all ...
A 1974 "Acapulco" Thing. The Volkswagen Type 181 is a two-wheel drive, four-door convertible, manufactured and marketed by Volkswagen from 1968 until 1983. Originally developed for the West German Army, the Type 181 also entered the civilian market as the Kurierwagen (“courier car”) in West Germany, the Trekker (RHD Type 182) in the United Kingdom, the Thing in the United States and Canada ...
The German coach builder, known for the Volkswagen Karmann Ghia and VW Beetle convertibles, assembled 280 complete knock down (CKD) Javelins between 1968 and 1970 that were marketed in Europe. [111] This was a significant business relationship because the Javelin was a completely American-designed car that was made in Germany.
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The Volkswagen Beetle, officially the Volkswagen Type 1, [a] is a small family car produced by the German company Volkswagen from 1938 to 2003. [ b ] One of the most iconic cars in automotive history, the Beetle is noted for its distinctive shape.
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The Volkswagen Golf Mk1 is the first generation of a small family car manufactured and marketed by Volkswagen.It was noteworthy for signalling Volkswagen's shift of its major car lines from rear-wheel drive and rear-mounted air-cooled engines to front-wheel drive with front-mounted, water-cooled engines that were often transversely-mounted.
The Volkswagen SP2 is a sports car that was developed by Volkswagen do Brasil and built from July 1972 until December 1975. It is based on the chassis of the Brazilian market Volkswagen Type 3 . "SP" is said to be an initialism of São Paulo , where the car was built, or of "sports prototype".
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