Search results
Results from the WOW.Com Content Network
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ] [ 2 ] SEO targets unpaid search traffic (usually referred to as " organic " results) rather than direct traffic, referral traffic, social media traffic, or paid traffic .
Local search engine optimization (local SEO) is similar to (national) SEO in that it is also a process affecting the visibility of a website or a web page in a web search engine's unpaid results (known as its SERP, search engine results page) often referred to as "natural", "organic", or "earned" results. [1]
When search engine defense thinks an access might be automated, the search engine can react differently. The first layer of defense is a captcha page [4] where the user is prompted to verify they are a real person and not a bot or tool. Solving the captcha will create a cookie that permits access to the search engine again for a while. After ...
In the field of search engine optimization (SEO), link building describes actions aimed at increasing the number and quality of inbound links to a webpage with the goal of increasing the search engine rankings of that page or website. [1]
External findability is the domain of Internet marketing and search engine optimization (SEO) tactics. External findability can be very influential for businesses. Smaller companies may have trouble influencing external findability, due to being less aware to consumers. Other means are taken to make sure that they are found in search results. [9]
The website audit starts with a general analysis of a website aimed at revealing the actions needed to improve search engine optimization (SEO). Many tools offer recommendations on how to raise the website rankings in search that can include on-page and off-page SEO audits such as broken links, duplicate meta descriptions and titles, HTML ...
Keyword research is a practice search engine optimization (SEO) professionals use to find and analyze search terms that users enter into search engines when looking for products, services, or general information. Keywords are related to search queries.
In some cases, search engines covering specific regions may provide locally-specific extensions of microdata. For example, Yandex, a major search engine in Russia, supports microformats such as hCard (company contact information), hRecipe (food recipe), hReview (market reviews) and hProduct (product data) and provides its own format for definition of the terms and encyclopedic articles.