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United MileagePlus cards. A frequent-flyer programme (FFP) is a loyalty program offered by an airline.. Many airlines have frequent-flyer programmes designed to encourage airline customers enrolled in the programme to accumulate points (also called miles, kilometers, or segments) which may then be redeemed for air travel or other rewards.
The CharlieCard is a contactless smart card used for fare payment for transportation in the Boston area.It is the primary payment method for the Massachusetts Bay Transportation Authority (MBTA) and several regional public transport systems in the U.S. state of Massachusetts.
A loyalty program typically involves the operator of a particular program setting up an account for a customer of a business associated with the scheme, and then issue to the customer a loyalty card (variously called rewards card, points card, advantage card, club card, or some other name) which may be a plastic or paper card, visually similar to a credit card, that identifies the cardholder ...
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New England Sports Network, popularly known as NESN / n ɛ s. ɛ n /, is an American regional sports cable and satellite television network owned by a joint venture of Fenway Sports Group (which owns a controlling 80% interest, and is the owner of the Boston Red Sox, Liverpool Football Club, and the Pittsburgh Penguins) and Delaware North (which owns the remaining 20% interest in the network ...
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In 1981, WBZ-TV was the first Boston television station to broadcast live wire-to-wire coverage of the Boston Marathon; the station continued to do so every year through 2022, and was the only Boston station to do so starting in 2007 (WCVB-TV and WHDH-TV also carried the race in its entirety during much of the 1980s, 1990s, and early 2000s).
Loyalty marketing is a marketing strategy in which a company focuses on growing and retaining existing customers through incentives. Branding, product marketing, and loyalty marketing all form part of the customer proposition – the subjective assessment by the customer of whether to purchase a brand or not based on the integrated combination of the value they receive from each of these ...