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The G.I. Joe: A Real American Hero toyline was introduced by Hasbro in 1982, and lasted to 1994, producing well over 250 vehicles (i.e. in-universe are meant to move under their own power), and playsets (i.e. toys representing static bases of operation such as fortresses, or equipment such as artillery pieces).
With the renewed interest in 12-inch action figures of all kinds, Hasbro decided to go beyond the 12-inch versions of their "Hall of Fame" G.I. Joe line and reintroduce a series of figure closer in spirit to the original G.I. Joe lineup. Hasbro's G I Joe Classic Collection figures were first released in 1996, under the Kenner brand.
The following list (organized by faction) covers every known character in the G.I. Joe: A Real American Hero toy line to have received his/her own action figure.It includes the year the characters' version 1 action figure debuted, their code names and real names, function, and original rank/grade (if applicable).
In 1964, toy manufacturer, Louis Marx and Company, sought the means to compete against Hasbro's newly introduced G.I. Joe action figure line. Marx was able to employ their state-of-the-art plastic injection technology to produce a 12" articulated action figure.
The Hasbro G.I. Joe Hall of Fame era of 12" action figures began in 1991, when Hasbro released the Target Exclusive Duke in response to the high demand from nostalgic collectors of the vintage era G.I. Joe action figures. Duke was the first 12" (30 cm) action figure produced in the Hasbro G.I. Joe line since 1978.
"A Real American Hero" was created as a revival of the original 12 in (30 cm) G.I. Joe brand of the 1960s and 1970s. After the 12" figure had been absent from toy shelves for a few years, G.I. Joe was re-introduced in a 3 + 3 ⁄ 4 in (9.52 cm) action figure format following the success of the Star Wars and Micronauts 3 3 ⁄ 4 ″ scale toylines.
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