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It's fitting that Groupon -- the daily deals leader that at one time was valued as high as $20 billion -- is finally gearing up to go public at a discount. The Wall Street Journal is reporting ...
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Groupon Scheduler Groupon Scheduler is an online booking tool for merchants, allowing their consumers to seamlessly book appointments for services at the time of purchasing their Groupon deal. This tool is targeted at merchants running deals where appointments are required, for example in the health and beauty industry or for classes and ...
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With Groupon taking 50 percent of every deal, plus a small credit-card handling fee, [9] in late 2010 it was reported by Mashable that Groupon's annual revenue was $800 million. [10] On December 1, 2010, The New York Times reported that Groupon was the subject of a $6 billion acquisition bid from Google, which Groupon turned down. [11]
Within a year of the website's August 2007 launch, it had 60,000 unique visitors a month and by late 2008 their traffic was growing 50-100 percent a month. [7] By that time, the founders had quit their full-time jobs to work on 8coupons.com, which charges a monthly fee of $265 to merchants who use the service to promote special offers.
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Coupons can be used to research the price sensitivity of different groups of buyers (by sending out coupons with different dollar values to different groups). Time, location and sizes (e.g. five pound vs. 20 pound bag) [12] affect prices; coupons are part of the marketing mix. [13] So is knowing about the customer. [14] [12]
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