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The API allows clients to search or browse Amazon.com's product catalog; to retrieve detailed product information, reviews, and images; and to interface with customer shopping carts. Purchases at Amazon through a third-party website or application allows the operators of that site to earn up to 8.5% in referral fees. [3]
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When visitors clicked on the associate's website to go to Amazon and purchase a book, the associate received a commission. Amazon was not the first merchant to offer an affiliate program, but its program was the first to become widely known and serve as a model for subsequent programs. [10] [11]
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The process where an organization will pay commission to an affiliate to promote their products either through a website, blog, email or social media. Affiliate marketing brings the power of network effects to brand outreach, using current customers and ambassadors as a channel for marketing outreach.
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An affiliate network acts as an intermediary between publishers and merchant affiliate programs.It allows website publishers to more easily find and participate in affiliate programs which are suitable for their website (and thus generate income from those programs), and allows websites offering affiliate programs (typically online merchants) to reach a larger audience by promoting their ...