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Variety seeking or variety-seeking buying behavior describes consumers' desire to search for alternative products even if they are satisfied with a current product.
Simonson showed that when people have to make simultaneous choice (e.g. choose now which of six snacks to consume in the next three weeks), they tend to seek more variety (e.g., pick more kinds of snacks) than when they make sequential choices (e.g., choose once a week which of six snacks to consume that week for three weeks).
The related variety seeking, or variety-seeking buying behavior, describes consumers' desire to search for alternative products even they are satisfied with a current product. For example, someone may drink tea with lunch one day but choose orange juice the next day specifically to get something different. [3]
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For changing pace, people will shift purchasing behavior for familiar objects such as stores to access stimulation — this action named as variety seeking. Acquiring from purchasing behavior, the suboptimal level of stimulation leads customers to feel tedious after they simplify their decision procedure. As a result, they tend to enhance the ...
A July 26 article published by 'Variety' alleged inappropriate behavior by the director towards female extras Francis Ford Coppola Sues Variety for $15 Million Over Story About His Behavior on ...
Variety-seeking is associated with this dimension. Impulsive: characterised by carelessness in making purchase decisions, spur of the moment purchases, and lack of significant concern with expenditure levels or obtaining value. Those who score high on impulsive dimensions tend not to be engaged with the object at either a cognitive or emotional ...
A few examples include pumpkin, oats, and bananas. If you are feeding your dog a whole-food diet, you can easily add these components to his daily ration. If you are still giving dry dog food ...