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Wheaties maintained brand recognition through its definitive association with sports, and its distinctive orange boxes. It became so popular that in the 1939 All-star game, 46 of the 51 players endorsed the cereal. In the months following, Wheaties became one of the sponsors of the first televised sports broadcast to allow commercials.
Some Wheaties boxes with athletes or teams on the packaging, from the late 1990s. In 1934, the breakfast cereal Wheaties began the practice of including pictures of athletes on its packaging to coincide with its slogan, "The Breakfast of Champions." In its original form, athletes were depicted on the sides or back of the cereal box, though in ...
This is a list of breakfast cereals. Many cereals are trademarked brands of large companies, such as Kellanova, WK Kellogg Co, General Mills, Malt-O-Meal, Nestlé, Quaker Oats and Post Consumer Brands, but similar equivalent products are often sold by other manufacturers and as store brands. This is a dynamic list and may never be able to satisfy particular standards for completeness. You can ...
Boo Berry; Buzz the Bee; Cookie Jarvis; Cookie Crook and Officer Crumb; Chip the Dog; Chip the Wolf; Count Alfred Chocula; Chef Wendell (defunct); Crazy Squares; Franken Berry
Intending to promote breakfast cereal Wheaties, Gale developed the character of Jack Armstrong as a fictitious "everyboy" whom listeners would emulate: If Jack ate Wheaties, boys across the nation would, too. Early popularity led to commissioning of a radio serial broadcast. [2] The first sung commercial was for Wheaties in 1926.
She was featured on a Wheaties cereal box, the company stating that she was chosen because she is an inspiration to young girls. [8] She is the first female football player to appear on a Wheaties box. [9] Gordon was invited to attend Super Bowl XLVII by the NFL as the guest of NFL Commissioner Roger Goodell. [10]
Value City Department Stores was an American department store chain with 113 locations. It was founded in 1917 by Ephraim Schottenstein, a travelling salesman in central Ohio. The store was an off-price retailer that sold clothing, jewelry, and home goods below the manufacturer suggested retail price. The chain focused on buyout and closeout ...
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