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Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [9] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.
These jeans were known as the 505 regular fit jeans. The 505s are almost identical to the 501s with the exception of the button-fly. The Levi's Corporation also introduced a slim boot-cut fit known as 517 and 527. The difference between the two is that the 517s sit at the waist line and the 527s sit below the waist line.
By the 1970s, denim jeans were such an integral part of youth culture [9] that automobile manufactures, beginning with American Motors Corporation began offering denim-like interior finishes. [ 10 ] [ 11 ] (Because denim cannot pass fire resistance safety standards, [ 12 ] indigo-colored spun nylon or vinyl was used, [ 13 ] with contrast ...
Here, we review different Levi's jeans, and we tell you which ones are worth your money. Let our denim experts help you jump on the Americana wave. Here, we review different Levi's jeans, and we ...
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The jeans maker moved to a new downtown office located at 540 S. Santa Fe near the historic 4th and 6th Street Bridges. [4] In December 2013, Leonard Green & Partners acquired Lucky Brand Jeans for $225 million from Fifth & Pacific Companies. [5] [6] In 2019, Carlos Alberini had resigned as Chairman and CEO. [7]
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