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Gift card for a U.S hardware store. A gift card, also known as a gift certificate in North America, or gift voucher or gift token in the UK, [1] is a prepaid stored-value money card, usually issued by a retailer or bank, to be used as an alternative to cash for purchases within a particular store or related businesses.
A voucher can also be used online in the form of an e-voucher. These types of vouchers can be entered when shopping online and the relevant vouchers value added to your order. It can take the form of any code. Many companies have opted to use voucher codes for the last few years but with a massive incline in use towards late 2008 and early 2009.
In 1978, luncheon vouchers became associated with London brothel madam Cynthia Payne after a police raid, when confused media reports claimed that her brothel accepted the vouchers as payment. [5] In fact, she used out-of-date vouchers as difficult-to-forge physical accounting tokens for "proof of services performed".