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  2. Create a LinkedIn Company Page - LinkedIn Business

    business.linkedin.com/marketing-solutions/linkedin-pages

    Engage your people. Re-share your employees' best @mentions and LinkedIn content. Notify employees of your most important Page posts to boost organic reach. Recognize team moments or employees with a personalized shout-out from your Page. Foster internal engagement through a trusted, employee-only community on LinkedIn via the "My Company" tab.

  3. LinkedIn Pages Best Practices - LinkedIn Business

    business.linkedin.com/marketing-solutions/linkedin-pages/best-practices

    An easy way to reach new audiences by amplifying your best content. Targeting. Reach the people who matter most to your business. Conversion Tracking. Measure the true impact of your LinkedIn ads. Insight Tag. Track conversions and optimize your campaigns automatically. Reporting and Analytics. Measure the ROI of your LinkedIn ads.

  4. Hire the people you need from the world’s largest professional network. Quickly source, connect with, and manage qualified candidates. Make smarter hiring decisions with real-time data and actionable insights. Post a job quickly and get matched with professionals who have the right skills and experience. Build your employer brand and attract ...

  5. The small business guide to LinkedIn Pages - LinkedIn Business

    business.linkedin.com/content/dam/SmallBusinessGuidetoLinkedInPages.pdf

    Add the LinkedIn “Follow” button to your website. Invite connections to follow your Page. (Feature coming April ‘19) Link to your Page in your email signatures, newsletters, and blogs. Daily Review your Page analytics to see what content resonates most with your audience. Post content daily to prove your consistent value to followers. Weekly

  6. How to market on LinkedIn - LinkedIn Business

    business.linkedin.com/marketing-solutions/how-to-market-on-linkedin

    Optimize for lead generation or other actions taken on your website. Reach and engage a professional audience in the LinkedIn feed. Engage your prospects where professional conversations happen. Engage prospects with ads automatically personalized to them. Self-service ad formats to create campaigns in minutes.

  7. The Business Owner’s Guide to LinkedIn - LinkedIn Business

    business.linkedin.com/content/dam/BusinessOwnersGuidetoLinkedIn.pdf

    workfor small businessAbout this guideThe Business Owner’s Guide to LinkedIn provides simple steps on ways to meet new cli. nts, get advice, and even improve sales. You’ll learn to grow and maintain thriving business connections both on- and ofline, and get cost-efe. tive ideas to help you reach your goals. With LinkedIn, the more time you.

  8. LinkedIn Career Pages | Employer Branding Pages - LinkedIn...

    business.linkedin.com/talent-solutions/company-career-pages

    Drag and drop images or video onto your page. The intuitive, clean editing experience will allow you to quickly build out a robust page and update it when needed. Measure your results. Increase traffic. Activate trending employee content. See all features.

  9. Showcase Pages - LinkedIn Business

    business.linkedin.com/marketing-solutions/linkedin-pages/showcase-pages

    Get started with Showcase Pages. 1. Create a LinkedIn Page. Make sure to complete your Page, build a follower and employee base, and post regularly to establish your presence. 2. Identify business areas that need a Showcase Page. To ensure you’re not over-fragmenting your audience, look at the size and audiences needs of your existing community.

  10. LinkedIn Ads: Targeted Self-Serve Ads - LinkedIn Business

    business.linkedin.com/marketing-solutions/ad

    Target your audience by job title, function, industry, and more. Create easy and effective LinkedIn advertising. Whether your goal is to generate leads, increase brand awareness, or even promote event registrations, LinkedIn ads can help. Control your budget and costs. Control your spend with flexible pricing options.

  11. Business Manager | Advertise on LinkedIn - LinkedIn Business

    business.linkedin.com/marketing-solutions/business-manager

    Business Manager. Introducing Business Manager. Your place to easily manage all your organization’s Ad Accounts and Pages. Business Manager simplifies your experience marketing on LinkedIn by grouping your organization’s different Ad Accounts, Pages, and people together under a single umbrella.