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  2. Flyer (pamphlet) - Wikipedia

    en.wikipedia.org/wiki/Flyer_(pamphlet)

    Flyer (pamphlet) Leaflets being handed out in New York City (1973) A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. Today, flyers range from inexpensively photocopied leaflets to expensive, glossy, full ...

  3. Marketing collateral - Wikipedia

    en.wikipedia.org/wiki/Marketing_collateral

    Research. v. t. e. In marketing and sales, marketing collateral is a collection of media used to support the sales of a product or service. Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools. These sales aids are intended to make the sales effort easier and more effective.

  4. Poster - Wikipedia

    en.wikipedia.org/wiki/Poster

    Poster. Police can sometimes put up a poster to let the public know about a criminal. A poster is a large sheet that is placed either on a public space to promote something or on a wall as decoration. [1][2][3] Typically, posters include both textual and graphic elements, although a poster may be either wholly graphical or wholly text.

  5. Folded leaflet - Wikipedia

    en.wikipedia.org/wiki/Folded_leaflet

    Folded leaflet. A train company leaflet with a double parallel fold. Folded leaflets are usually used for advertising or marketing purposes, or for information supplementary to labels. There are many types of folds; only the most popular types are listed here. Although it is difficult to put a date on when some of these folds were first used ...

  6. Kano model - Wikipedia

    en.wikipedia.org/wiki/Kano_model

    Examples: In a car, advanced parking sensor and four wheel steering. In a callcenter, providing special offers and compensations to customers or the proactive escalation and instant resolution of their issue is an attractive feature. In a hotel, providing free food is an attractive feature. Indifferent Quality

  7. Brochure - Wikipedia

    en.wikipedia.org/wiki/Brochure

    A brochure is a corporate marketing instrument to promote a product or service. It is a tool used to circulate information about the product or service. [1] A brochure is like a magazine but with pictures of the product or the service which the brand is promoting. Depending on various aspects there are different types of brochures: Gate Fold ...

  8. File:Leaflet Samples.pdf - Wikipedia

    en.wikipedia.org/wiki/File:Leaflet_Samples.pdf

    File:Leaflet Samples.pdf. Size of this JPG preview of this PDF file: 361 × 599 pixels. Other resolutions: 144 × 240 pixels | 289 × 480 pixels | 463 × 768 pixels | 1,266 × 2,100 pixels. This is a file from the Wikimedia Commons. Information from its description page there is shown below.

  9. Canons of page construction - Wikipedia

    en.wikipedia.org/wiki/Canons_of_page_construction

    Recto page from a rare Blackletter Bible (1497). The canons of page construction are historical reconstructions, based on careful measurement of extant books and what is known of the mathematics and engineering methods of the time, of manuscript-framework methods that may have been used in Medieval- or Renaissance-era book design to divide a page into pleasing proportions.

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