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An infomercial is a form of television commercial that resembles regular TV programming [1] yet is intended to promote or sell a product, service or idea. It generally includes a toll-free telephone number or website. [2] Most often used as a form of direct response television (DRTV), they are often program-length commercials[1] (long-form ...
Direct response television (DRTV) is any television advertising that asks consumers to respond directly to the company — usually either by calling a toll-free telephone number, sending an SMS message, or by visiting a web site. This is a form of direct response marketing. There are two types of direct response television, short form, and long ...
Forms of direct response marketing on television include standard short form television commercials, infomercials and home shopping networks. Short-form direct-response commercials have time lengths ranging from 30 seconds to 2 minutes. Long form infomercials are typically 30 minutes long. An offshoot of the infomercial is the home shopping ...
Cisco Certifications are the list of the Certifications offered by Cisco Systems.There are four to five (path to network designers) levels of certification: Associate (CCNA/CCDA), Professional (CCNP/CCDP), Expert (CCIE/CCDE) and recently, Architect (CCAr: CCDE previous), as well as nine different paths for the specific technical field; Routing & Switching, Design, Industrial Network, Network ...
The Information Age (also known as the Third Industrial Revolution, Computer Age, Digital Age, Silicon Age, New Media Age, Internet Age, or the Digital Revolution [1]) is a historical period that began in the mid-20th century.
Sales management is a business discipline which is focused on the practical application of sales techniques and the management of a firm's sales operations. It is an important business function as net sales, through the sale of products and services and resulting profit, drive most commercial business. These are also typically the goals and ...
The Institute of Certified Professional Managers (ICPM) was established in 1974 through a grant from the George R. Brown Foundation. The Institute was formed to enhance recognition of management as a profession and to provide direction in the study of management. Two organizations founded ICPM: the International Management Council (IMC) and the ...
A certification is a third-party attestation of an individual's level of knowledge or proficiency in a certain industry or profession. They are granted by authorities in the field, such as professional societies and universities, or by private certificate-granting agencies. Most certifications are time-limited; some expire after a period of ...