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The "Swoosh" logo. The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. [1] [2] Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS). [3]
There, he presented her with chocolate swooshes, a diamond ring made of gold and engraved with the Swoosh, and an envelope filled with 500 shares of Nike stock, then worth about seventeen cents per share or $85, [8] worth in 2023—after stock splits bringing the total to 32,000 shares—about $3 million. [10]
The founder of the Wieden+Kennedy agency, Dan Wieden, credits the inspiration for his "Just Do It" Nike slogan to a death row inmate Gary Gilmore’s last words: "Let's do it." [1] From 1988 to 1998, Nike increased its share of the North American domestic sport-shoe business from 18% to 43% (from $877 million to $9.2 billion in worldwide sales ...
The logo of Nike – American athletic equipment company: Date: 12 February 1971: Source: SVG based on the "swoosh" logo : Author: Carolyn Davidson, Nike: Permission
Nike Air Max is a line of shoes produced by Nike, Inc., with the first model released in 1987.Air Max shoes are identified by their midsoles incorporating flexible urethane pouches filled with pressurized gas, visible from the exterior of the shoe and intended to provide cushioning to the underfoot.
Fans have applied the design to various objects, including automobiles, shirts, and shoes. Cups with the Jazz design were initially manufactured by Sweetheart Cup Company, which was later purchased by Solo Cup Company in 2004. Solo continued production of the disposable cups, and the Jazz design would become known unofficially as Solo Jazz. [2]
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