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2. Diversification (marketing strategy) - Wikipedia

   en.wikipedia.org/wiki/Diversification_(marketing...

   Ansoff pointed out that a diversification strategy stands apart from the other three strategies. Whereas, the first three strategies are usually pursued with the same technical, financial, and merchandising resources used for the original product line, the diversification usually requires a company to acquire new skills and knowledge in product development as well as new insights into market ...

3. Ansoff matrix - Wikipedia

   en.wikipedia.org/wiki/Ansoff_matrix

   In that case, one of the Ansoff quadrants, diversification, is redundant. Alternatively, if a new product does not necessarily take the firm into a new market, then the combination of new products into new markets does not always equate to diversification, in the sense of venturing into a completely unknown business. [11]

4. Want to Sell Anything Online? Check Out These Business Plan ...

   www.aol.com/want-sell-anything-online-check...

   Step 2: Company description. In this section, you provide details about your brand. At this point, the ecommerce business plan begins to take shape.

5. Economies of scope - Wikipedia

   en.wikipedia.org/wiki/Economies_of_scope

   Economies of scope make product diversification efficient, as part of the Ansoff Matrix, if they are based on the common and recurrent use of proprietary know-how or on an indivisible physical asset. [7] For example, as the number of products promoted is increased, more people can be reached per unit of money spent.

6. Fortune 500 Arabia showcases business diversification in ...

   www.aol.com/finance/fortune-500-arabia-showcases...

   Good morning. There’s a new Fortune list out this week—Fortune 500 Arabia—which ranks the top 500 companies in the Arab world by revenues. Top of the list—no surprise here —are the oil ...

7. Economic diversity - Wikipedia

   en.wikipedia.org/wiki/Economic_diversity

   Economic diversity or economic diversification refers to variations in the economic status or the use of a broad range of economic activities in a region or country. [1] Diversification is used as a strategy to encourage positive economic growth and development. [ 2 ]