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  2. Referral marketing - Wikipedia

    en.wikipedia.org/wiki/Referral_marketing

    Online referral marketing is the internet-based, or Software as a Service (SaaS) approach, to traditional referral marketing. By tracking customer behavior online through the use of web browser cookies and similar technology, online referral marketing can potentially increase brand awareness, referrals and, ultimately, revenue.

  3. Item-item collaborative filtering - Wikipedia

    en.wikipedia.org/wiki/Item-item_collaborative...

    It uses the most similar items to a user's already-rated items to generate a list of recommendations. Usually this calculation is a weighted sum or linear regression . This form of recommendation is analogous to "people who rate item X highly, like you, also tend to rate item Y highly, and you haven't rated item Y yet, so you should try it".

  4. Referral economy - Wikipedia

    en.wikipedia.org/wiki/Referral_economy

    In terms of references, SMEs (small and medium-sized entities) are the great forgotten. The natural process and the referral economy suggest a remuneration; though, while these small companies refer to others by a value of £7,500, almost half of them would not be willing to spend their time establishing a formal remuneration system because of its difficulty or simply because the gain is small.

  5. Affiliate marketing - Wikipedia

    en.wikipedia.org/wiki/Affiliate_marketing

    It is a form of performance-based marketing where the commission acts as an incentive for the affiliate; this commission is usually a percentage of the price of the product being sold, but can also be a flat rate per referral. [2]

  6. Social commerce - Wikipedia

    en.wikipedia.org/wiki/Social_commerce

    This proof can be based on the recommendations of others who have bought the same product. If there are many user reviews about a product, then a consumer will be more willing to trust their own decision to buy this item. Liking – People trust based on the recommendations of others. If there are a lot of "likes" of a particular product, then ...

  7. AOL Mail

    mail.aol.com

    Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!

  8. L.A. fires upend fragile child-care industry, sending ... - AOL

    www.aol.com/news/l-fires-upend-fragile-child...

    B'nai Simcha, which was founded in 1985, had been based at the Pasadena Jewish Temple and Center for 15 years. Some of the children who had attended in the past were now sending their own children ...

  9. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    The marketing mix is the set of controllable elements or variables that a company uses to influence and meet the needs of its target customers in the most effective and efficient way possible.