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Lume's whole body cream deodorant rubs in like a lotion and works to keep you dry and smelling fresh for a full 72 hours. The cream formula is a doctor-developed aluminum-free deodorant safe for ...
Essentials Deodorant, Fresh. ... it helps keep odor at bay for up to 72 hours. Customer Review: ... Cashmere Mist Deodorant Anti-Perspirant Stick. Cashmere Mist deodorant has beauty "IYKYK" status ...
But at the end of the day, most of us—experts included—look to deodorant brands we trust. To help you narrow down your search, we gathered 16 of the best deodorant brands, including ...
A deodorant is a substance applied to the body to prevent or mask body odor caused by bacterial breakdown of perspiration, for example in the armpits, groin, or feet. A subclass of deodorants, called antiperspirants , prevents sweating itself, typically by blocking sweat glands .
Dry Idea is an American brand of antiperspirant manufactured and sold by Thriving Brands LLC. Introduced in 1978 by Gillette Company, Dry Idea was acquired by The Dial Corporation along with the Soft & Dri and Right Guard brands in 2006 for $420 million as a condition set forth by antitrust authorities for Procter & Gamble's $57 billion acquisition of Gillette. [1]
Inspired by market research that suggested only 4% of women describe themselves as beautiful (up from 2% in 2004), and around 54% believe that when it comes to how they look, they are their own worst beauty critic, Unilever's Dove brand has been conducting a marketing campaign called Dove Campaign for Real Beauty that aims to celebrate women's natural beauty since 2005. [2]
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