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2. Alphanumeric brand name - Wikipedia

   en.wikipedia.org/wiki/Alphanumeric_brand_name

   An alphanumeric brand name is a brand name composed only of letters and numbers (alphanumericals).Examples include 7 Up, Saks Fifth Avenue, Audi A4, Canon A75. [1] [2] They may serve as abbreviations (e.g. 3M, formerly known as the Minnesota Mining and Manufacturing Company), indicate model extensions (iPhone 3G, iPhone 4, etc.), symbolize physical product attributes (the V-shaped V8 engine ...

3. Umbrella brand - Wikipedia

   en.wikipedia.org/wiki/Umbrella_brand

   A suggestive parent brand name communicates the benefits of the product category. A dual branding strategy addresses the problem of using only one brand name for a new product launch. After the successful launch of the first new product by a parent brand, marketers are able to launch other new products under other sub-brand names in the future ...

4. Proposal (business) - Wikipedia

   en.wikipedia.org/wiki/Proposal_(business)

   Business proposals are often a key step in a complex sales process, where a buyer considers more than price in a purchase. [1] A proposal puts the buyer's requirements in a context that favors the seller's products and services, and educates the buyer about the seller's capability to satisfy their needs. [2]

5. List of generic and genericized trademarks - Wikipedia

   en.wikipedia.org/wiki/List_of_generic_and...

   Unlike the names in the list above, these names are still widely known by the public as brand names, and are not used by competitors. Scholars disagree as to whether the use of a recognized trademark name for similar products can truly be called "generic", or if it is instead a form of synecdoche .

6. Il Makiage Parent Company Oddity Launches Second Brand - AOL

   www.aol.com/lifestyle/il-makiage-parent-company...

   Oddity, the parent company behind Il Makiage, has made its second strike in beauty. The company, which counts strong technological capabilities as its key differentiator, is launching its second ...

7. Brand alliances - Wikipedia

   en.wikipedia.org/wiki/Brand_alliances

   A typical co-branded restaurant that offers products from two or more of the company's brands (in this case, Taco Bell and KFC) Brand alliances is a branding strategy used in a business alliance. Brand alliances are divided into three types. Cobrands Main article: Co-branding Cobrands are the usage of two or more brands on one certain product. For example, Dell computers carry three brands on ...

8. 5 Examples of When Name-Brand Is Always Superior - AOL

   www.aol.com/5-name-brand-items-people-171200810.html

   4. Oreos. The off-brand Oreos don't seem to know what they're aiming for. Still, they try. And in these increasingly expensive times, some of them are the only way to attempt to satisfy an Oreo ...

9. List of conglomerates - Wikipedia

   en.wikipedia.org/wiki/List_of_conglomerates

   A conglomerate is a combination of multiple business entities operating in entirely different industries under one corporate group, usually involving a parent company and many subsidiaries. Conglomerates are typically large and multinational corporations that manage diverse business operations across various sectors.