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  2. 1 Hidden Secret to Apple's Success - AOL

    www.aol.com/.../one-hidden-secret-to-apples-success

    Working off the results of a recent consumer-satisfaction report, Lyons discusses how Apple is executing on. When it comes to Apple, all anyone wants to talk about is the iPhone 5. But Foolish ...

  3. History of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/History_of_Apple_Inc.

    Current Apple Inc. logo, introduced in 1998, discontinued in 2000, and re-established in 2014 [1]. Apple Inc., originally Apple Computer, Inc., is a multinational corporation that creates and markets consumer electronics and attendant computer software, and is a digital distributor of media content.

  4. Marketing of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Marketing_of_Apple_Inc.

    The success of Apple Stores have had significant influence over other consumer electronics retailers, who have lost traffic, control and profits due to a perceived higher quality of service and products at Apple Stores. [41] Apple's brand loyalty among consumers causes long lines of hundreds of people at new Apple Store openings or product ...

  5. The Secret of Apple's Success - AOL

    www.aol.com/news/2012-06-20-the-secret-of-apples...

    Research In Motion, for example, is losing market share because it just can't offer anything close to what Apple can. In a network, lock-in is a critical stage, and that seems to be Apple's big ...

  6. Apple Inc. advertising - Wikipedia

    en.wikipedia.org/wiki/Apple_Inc._advertising

    Apple has aired many advertisements promoting the different models of the iPhone since its initial release in 2007. This company is well known for their advertisements and marketing strategy. Apple segments its customer base by using behavioral, demographic, and psychographic factors. [14]

  7. The Real Secret Behind Apple's Success - AOL

    www.aol.com/2012/02/26/the-real-secret-behind...

    How is Apple able to succeed in the mobile space. The guest on this week's nationally syndicated Motley Fool Money radio show is Ron Adner, an award-winning professor and author of the new book ...

  8. Inside Apple - Wikipedia

    en.wikipedia.org/wiki/Inside_Apple

    The book revolves around the past and future of Steve Jobs's famous brand Apple Inc. The book records the transition of the company in 1996, [2] after the return of Steve Jobs when it had cash to remain solvent for only ninety days to the consecutive successes of the iPod, iPhone, and iPad, ending up in 2011, when the company was the largest company in the world.

  9. The Biggest Decider of the Vision Pro’s Success Is Out of ...

    www.aol.com/biggest-decider-vision-pro-success...

    Kleeman says that Apple also owes the iPhone’s eventual mass success to the development of related underlying technologies. “The original iPhone experience was really pretty bad,” he says.