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  2. Planned economy - Wikipedia

    en.wikipedia.org/wiki/Planned_economy

    Decentralized planning is usually held in contrast to centralized planning, in particular the Soviet-type economic planning of the Soviet Union's command economy, where economic information is aggregated and used to formulate a plan for production, investment and resource allocation by a single central authority. Decentralized planning can take ...

  3. Economic planning - Wikipedia

    en.wikipedia.org/wiki/Economic_planning

    The need for long-term economic planning to promote efficiency was a central component of Labour Party thinking until the 1970s. The Conservative Party largely agreed, producing the postwar consensus, namely the broad bipartisan agreement on major policies. [30] A long-term economic plan was a phrase often used in British politics.

  4. Soviet-type economic planning - Wikipedia

    en.wikipedia.org/wiki/Soviet-type_economic_planning

    The major institutions of Soviet-type planning in the Soviet Union (USSR) included a planning agency , an organization for allocating state supplies among the various organizations and enterprises in the economy and enterprises which were engaged in the production and delivery of goods and services in the economy. Enterprises comprised ...

  5. Market socialism - Wikipedia

    en.wikipedia.org/wiki/Market_socialism

    Although sometimes described as "market socialism", [11] the Lange model is a form of market simulated planning where a central planning board allocates investment and capital goods by simulating factor market transactions, while markets allocate labor and consumer goods.

  6. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  7. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    The marketing plan also helps layout the necessary budget and resources needed to achieve the goals stated in the marketing plan. It is able to show what the company is intended to accomplish within the budget and also makes it possible for company executives to assess potential return on the investment of marketing dollars. [4] The marketing ...

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  9. Brand management - Wikipedia

    en.wikipedia.org/wiki/Brand_management

    In marketing, brand management begins with an analysis on how a brand is currently perceived in the market, proceeds to planning how the brand should be perceived if it is to achieve its objectives and continues with ensuring that the brand is perceived as planned and secures its objectives.