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Got Milk? (often stylized as got milk?) is an American advertising campaign on television and YouTube encouraging the consumption of milk and dairy products.Created by the advertising agency Goodby Silverstein & Partners for the California Milk Processor Board in 1993, it was later licensed for use by milk processors and dairy farmers.
The commercial was created by advertising agency Goodby, Silverstein & Partners, and initially ran in October 1993 as the first ad in the "Got Milk?" advertising campaign. It was directed by Michael Bay, then a recent film graduate of the Art Center College of Design, [4] through Propaganda Films. [1]
Local schools are wondering: Should the “Got Milk” campaign should become “Got Milk Cartons?” Recently, New York State Senator Chuck Schumer wrote to the United States Department of ...
Dairy Management is associated with the "Got Milk?" [8] and "Real Seal" [9] campaigns and works with industry to develop products that increase consumption of milk and cheese. It also funds research into the benefits of dairy consumption.
A 20-year old ad campaign gets a makeover. The milk industry has been using the advertising tag line "Got Milk" since 1994. Well, that campaign has passed its expiration date. The industry is ...
The campaign dates to 1993 and is legendary in the advertising industry. Skip to main content. 24/7 Help. For premium support please call: 800-290-4726 more ways to reach us. Sign in ...
Up until 2004, California dairy farmers, co-funded the Got Milk? campaign through Dairy Management Inc. [2] As of 2014, Got Milk? had not reversed the trend of people buying and using less and less milk: from 0.96 cups per person in 1970 to 0.59 cups in 2011.
Oct. 31—WATERTOWN — Area school districts are scrambling for alternatives due to a national shortage of half-pint milk containers. The iconic boxy containers have been a school staple for ...