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  2. List of marketing terms - Wikipedia

    en.wikipedia.org/wiki/List_of_marketing_terms

    Engagement (marketing) Facelift (product) Fallacy of quoting out of context; Fine print; Flighting (advertising) Growth Hacking; Heavy-up; Inseparability; Intangibility; Integrated marketing communications; Low-end market; Marketing communications; Marketing experimentation; Marketing exposure; Marketing information system; Marketing mix for ...

  3. Corporate jargon - Wikipedia

    en.wikipedia.org/wiki/Corporate_jargon

    Legal terms such as Chapter 11 can be used: for example, Chapter 11, Title 11, United States Code is about US bankruptcy. [citation needed] Some systems of corporate jargon recycle pop ethics with terms such as responsibility. [13] Corporate speak in non-English-speaking countries frequently contains borrowed English acronyms, words, and usages ...

  4. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Steve Jobs's marketing skills have been credited for reviving Apple Inc. and turning it into one of the most valuable brands. [1] [2] Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or ...

  5. Wikipedia:Contents/Glossaries - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Contents/Glossaries

    A glossary is a list of specialised or technical words with their meanings. Listed below are many glossaries supporting a wide range of subjects. Listed below are many glossaries supporting a wide range of subjects.

  6. Wikipedia : Manual of Style/Glossaries

    en.wikipedia.org/wiki/Wikipedia:Manual_of_Style/...

    It also should not use excess verbiage ("Glossary of key terms in the discipline", etc.) – keep it simple. A plain ==Glossary== is fine in most cases. If the glossary would be 5 terms or fewer, it is probably better to define the terms concisely in context in the prose of the article, instead of using a glossary.

  7. Services marketing - Wikipedia

    en.wikipedia.org/wiki/Services_marketing

    The "marketing mix" (also known as the four Ps) is a foundation concept in marketing and has defined the so-called managerial approach since the 1960s. The marketing mix or marketing program is understood to refer to the "set of marketing tools that the firm uses to pursue its marketing objectives in the target market". [40]

  8. Outline of marketing - Wikipedia

    en.wikipedia.org/wiki/Outline_of_marketing

    Marketers typically begin planning with a detailed understanding of customer needs and wants. A need is something required for a healthy life (e.g. food, water, shelter, emotional bonding); A want is a desire, wish or aspiration; When needs or wants are backed by purchasing power, they have the potential to become demands.

  9. Category:Wikipedia glossaries - Wikipedia

    en.wikipedia.org/wiki/Category:Wikipedia_glossaries

    Download as PDF; Printable version; In other projects Wikidata item; Appearance. ... Glossary of Brazil investigative terms; Glossary of names for the British;