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William created the first four readers and Alexander McGuffey created the fifth and sixth reader. [1] [2] [3] About 120 million copies of McGuffey's Readers were sold between 1836 and 1960, placing its sales in a category with the Bible and Webster's Dictionary. [4] Since 1961, they have continued to sell at a rate of some 30,000 copies a year. [4]
William Holmes McGuffey (September 23, 1800 – May 4, 1873) was an American college professor and president who is best known for writing the McGuffey Readers, the first widely used series of elementary school-level textbooks.
American Book Company, letter envelope 25 September 1916. American Book Company was formed in 1890 by the consolidation of Van Antwerp, Bragg and Co., A.S. Barnes & Co., D. Appleton and Co., and Ivison, Blakeman and Co. [2] It was acquired by Litton Industries in 1967 [3] and existed as a division of Litton Educational Publishing, Inc. until being sold to the International Thomson Organization ...
A value chain is a progression of activities that a business or firm performs in order to deliver goods and services of value to an end customer. The concept comes from the field of business management and was first described by Michael Porter in his 1985 best-seller, Competitive Advantage: Creating and Sustaining Superior Performance .
Basal readers have been in use in the United States since the mid-1860s, beginning with a series called the McGuffey Readers. [citation needed] In the McGuffey Readers, the first book focused on teaching Phonics thoroughly, while later readers introduced other vocabulary, including non-phonetic “sight words”. This was the first reader ...
They were written by the McGuffey brothers, William and Alexander. William wrote the first four readers, and was believed to have had assistance from Alexander McGuffey, who wrote the Fifth and Sixth Reader. [4] [1] [5] He entered into a contract with W. B. Smith on September 30, 1841 to create a rhetorical reading book. The McGuffey’s ...
Fjeldstad and Stabell define a value network as one of three ways by which an organisation generates value. [3] The others are the value shop and value chain. Their value networks consist of the following components: customers, a service that enables interaction among them, an organization to provide the service, and
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