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Carlsberg is the flagship beer brand in Carlsberg Group's portfolio of 155 brands. [50] It is a 5% abv pilsner beer (In the UK, it previously had 3.8% abv but reduced to 3.4% abv, cited as being due to an increase in duty tax and is now branded as Carlsberg Danish Pilsner.) with a global distribution to 140 markets. [51] It is also known as ...
A national association of beer with mititei came into existence during the 1877 Independence War of Romania and after that it saw a spread of beer pubs throughout the Romanian Kingdom. The beer pubs (berării) became a place of social and business meetings for the Romanian urban middle-class. Currently, Romanians are amongst the heaviest beer ...
Carlsberg holds the license to brew and market the beer worldwide, except for Africa and South America. [7] Unibra holds the license for Africa, [8] and Ambev holds it for Brazil. [9] In Europe, the beer is also produced and marketed in Romania [10] and Turkey. [11] In Asia, it is distributed in Malaysia, China, Hong Kong, and Singapore. [5]
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Old Lions is a British television and cinema advertisement launched by the Carlsberg Group in 2006 to promote Carlsberg-brand pale lager.The 180-second piece formed the cornerstone of the company's media campaign in England during the run-up to the 2006 FIFA World Cup.
Carlsberg’s own Nordic brasserie and beer bar offers around 100 different beers, including the speciality brews of other brands like Jacobsen and Tuborg, from a 70-metre-long bar in the brewery ...
McEwan's Export became a nationally distributed beer by the 1970s, and was the best -selling canned beer in the United Kingdom by 1975. [25] [26] McEwan's Lager was introduced in 1976 as the demand for lager increased, but it struggled to gain credibility until the "Alive and kicking" campaign was launched in 1986. [27]
Beer brands sold by Saku include Carlsberg, Tuborg, Kronenbourg 1664 Blanc and Grimbergen. The selection also includes cider, premixed alcoholic beverages, kvass, table water and energy drinks. As of 27 January 1998, Saku Brewery was a publicly listed company traded on the Tallinn Stock Exchange – initially its shares traded over the counter ...