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Paul Rand (born Peretz Rosenbaum; August 15, 1914 – November 26, 1996) was an American art director and graphic designer. He was best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Morningstar, Inc., Westinghouse, ABC, and NeXT. He was one of the first American commercial artists to embrace and practice the ...
Typography is the art and technique of arranging type to make written language legible, readable and appealing when displayed. The arrangement of type involves selecting typefaces, point sizes, line lengths, line spacing, letter spacing, and spaces between pairs of letters. [ 1] The term typography is also applied to the style, arrangement, and ...
Definition and purpose. Flat design is a style of interface design emphasizing minimalist use of simple elements, typography, and flat colors. [ 1] Designers may prefer flat design because it allows interface designs to be more streamlined and efficient. It is easier to quickly convey information while still looking visually appealing and ...
Jacqueline Casey. Jacqueline S. Casey (20 April 1927 – 18 May 1992) [ 1] was a graphic designer best known for the posters and other graphic art she created for the Massachusetts Institute of Technology (MIT). While practicing a functional Modernism, Jacqueline S. Casey was a graphic designer in the Office of Publications (later retitled the ...
In graphic design, page layout is the arrangement of visual elements on a page. It generally involves organizational principles of composition to achieve specific communication objectives. [ 1] The high-level page layout involves deciding on the overall arrangement of text and images, and possibly on the size or shape of the medium.
Website. MiltonGlaser.com. Milton Glaser (June 26, 1929 – June 26, 2020) was an American graphic designer, recognized for his designs, including the I Love New York logo; [ 1][ 2] a 1966 poster for Bob Dylan; the logos for DC Comics, Stony Brook University, Brooklyn Brewery; and his graphic work on the introduction of the iconic 1969 Olivetti ...
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