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Marketing. Horizontal integration is the process of a company increasing production of goods or services at the same level of the value chain, in the same industry. A company may do this via internal expansion or through mergers and acquisitions. [ 1][ 2][ 3] The process can lead to monopoly if a company captures the vast majority of the market ...
Diversification (marketing strategy) Diversification is a corporate strategy to enter into or start new products or product lines, new services or new markets, involving substantially different skills, technology and knowledge. Diversification is one of the four main growth strategies defined by Igor Ansoff in the Ansoff Matrix: [1] Products.
Integrated Management Concept. The Integrated Management Concept, or IMC is an approach to structure management challenges by applying a " system-theoretical perspective that sees organisations as complex systems consisting of sub-systems, interrelations, and functions". [1] The most characteristic aspect of the IMC is its distinction between ...
A functional organizational structure is a structure that consists of activities such as coordination, supervision and task allocation. The organizational structure determines how the organization performs or operates. The term "organizational structure" refers to how the people in an organization are grouped and to whom they report.
Supply chain collaboration. In supply chain management, supply chain collaboration is defined as two or more autonomous firms working jointly to plan and execute supply chain operations. It can deliver substantial benefits and advantages to collaborators. [1] It is known as a cooperative strategy when one or more companies or business units ...
System integration is defined in engineering as the process of bringing together the component sub-systems into one system (an aggregation of subsystems cooperating so that the system is able to deliver the overarching functionality) and ensuring that the subsystems function together as a system, [1] and in information technology [2] as the process of linking together different computing ...
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