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2. Lookalike audience - Wikipedia

   en.wikipedia.org/wiki/Lookalike_audience

   A lookalike audience is a group of social network members who are determined as sharing characteristics with another group of members. [1] In digital advertising, it refers to a targeting tool for digital marketing, first initiated by Facebook, which helps to reach potential customers online who are likely to share similar interests and behaviors with existing customers. [2]

3. Targeted advertising - Wikipedia

   en.wikipedia.org/wiki/Targeted_advertising

   Example of targeting in an online ad system. Targeted [1] advertising or data-driven marketing is a form of advertising, including online advertising, that is directed towards an audience with certain traits, based on the product or person the advertiser is promoting.

4. Sample size determination - Wikipedia

   en.wikipedia.org/wiki/Sample_size_determination

   The table shown on the right can be used in a two-sample t-test to estimate the sample sizes of an experimental group and a control group that are of equal size, that is, the total number of individuals in the trial is twice that of the number given, and the desired significance level is 0.05. [4]

5. U.S. Supreme Court revives LinkedIn bid to shield personal data

   www.aol.com/finance/u-supreme-court-revives...

   (Reuters) -The U.S. Supreme Court on Monday gave Microsoft Corp's LinkedIn Corp another chance to try to stop rival hiQ Labs Inc from harvesting personal data from the professional networking ...

6. Meta faces new limits on ad-targeting in Europe as nemesis ...

   www.aol.com/finance/meta-faces-limits-ad...

   Here's what AOL readers are buying during the Cyber Monday sale at Walmart

7. News, Politics, Sports, Mail & Latest Headlines - AOL.com

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   Discover the latest breaking news in the U.S. and around the world — politics, weather, entertainment, lifestyle, finance, sports and much more.

8. Advertising media selection - Wikipedia

   en.wikipedia.org/wiki/Advertising_media_selection

   Advertising media often appear to be ubiquitous. Advertising media selection is the process of choosing the most efficient media for an advertising campaign.To evaluate media efficiency, planners consider a range of factors including: the required coverage and number of exposures in a target audience; the relative cost of the media advertising and the media environment.

9. Remove Banner Ads with Ad-Free AOL Mail | AOL Products

   www.aol.com/products/utilities/ad-free-mail

   Ad-Free AOL Mail offers you the AOL webmail experience minus paid ads, allowing you to focus on your inbox without distractions, for just $4.99 per month. Get Ad-Free AOL Mail Get a more ...