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1971 magazine advertisement. L'eggs is a brand of pantyhose, introduced in 1969 by Hanes.The novel developments were the egg-shaped plastic product container, the shift to consignment sales in drug stores and groceries, and the in-store product racks designed to emphasize the egg shape.
The packaging design was in the form of an egg to promote how compact pantyhose could be and branding the line to rhyme with "legs." [ 2 ] Although the concept was initially considered 'a marketing risk' by the board members, the risk turned into a multibillion-dollar enterprise. [ 3 ]
These are not your mother's L'eggs pantyhose. That's the message HanesBrands is sending with a new marketing campaign -- and its first national television advertising in more than 14 years ...
Pantyhose, sometimes also called sheer tights, are close-fitting legwear covering the wearer's body from the waist to the toes. Pantyhose first appeared on store shelves in 1959 for the advertisement of new design panties (Allen Gant's product, 'Panti-Legs') [1] as a convenient alternative to stockings and/or control panties which, in turn, replaced girdles.
These 25 Free Easter Printables Are an Egg-cellent Activity for Kids. Stephanie Osmanski. ... 25 Free Printable Easter Coloring Pages 1. Painting Bunny Coloring Page. iStock. 2. Color Your Own ...
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Color chips or color samples from a plastic pellet manufacturer that enables customers to evaluate the color range as molded objects to see final effects. A color chart or color reference card is a flat, physical object that has many different color samples present. They can be available as a single-page chart, or in the form of swatchbooks or ...
The introduction of commercial pantyhose in 1959 gave an alternative to stockings, and the use of stockings declined dramatically. A main reason for this was the trend towards higher hemlines on dresses (see minidress). In 1970, U.S. sales of pantyhose exceeded stockings for the first time, and has remained this way ever since. [7]