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  2. Rate of response - Wikipedia

    en.wikipedia.org/wiki/Rate_of_response

    Relative and absolute strength of responses as a function of frequency of reinforcement. Journal of the Experimental Analysis of Behaviour, 4, 267–272. Herrnstein, R.J. (1970). On the law of effect. Journal of the Experimental Analysis of Behavior, 13, 243–266. Skinner, B.F. (1938). The behavior of organisms: An experimental analysis.

  3. Premack's principle - Wikipedia

    en.wikipedia.org/wiki/Premack's_principle

    In applied behavior analysis, the Premack principle is sometimes known as "grandma's rule", which states that making the opportunity to engage in high-frequency behavior contingent upon the occurrence of low-frequency behavior will function as a reinforcer for the low-frequency behavior. [6]

  4. Exemplification theory - Wikipedia

    en.wikipedia.org/wiki/Exemplification_theory

    Exemplification theory is a simple combination of these heuristics. It posits that since exemplars come to mind more easily than base-rates when accessing information, available exemplars will dominate base-rate information when making judgments of event populations. [6] Behavioral intentions are the direct determinants of behaviors. [7]

  5. Stimulus–response model - Wikipedia

    en.wikipedia.org/wiki/Stimulus–response_model

    In light of the above-mentioned facts, this research proposes a novel model and integrates flow theory into the theory of technology acceptance model (TAM), based on stimulus-organism-response (S-O-R) theory, the SOR model has been widely used in previous studies of online customer behavior, and the model theory includes three components ...

  6. Operant conditioning - Wikipedia

    en.wikipedia.org/wiki/Operant_conditioning

    Operant conditioning originated with Edward Thorndike, whose law of effect theorised that behaviors arise as a result of consequences as satisfying or discomforting. In the 20th century, operant conditioning was studied by behavioral psychologists, who believed that much of mind and behaviour is explained through environmental conditioning.

  7. Behavioral momentum - Wikipedia

    en.wikipedia.org/wiki/Behavioral_momentum

    Behavioral momentum is a theory in quantitative analysis of behavior and is a behavioral metaphor based on physical momentum.It describes the general relation between resistance to change (persistence of behavior) and the rate of reinforcement obtained in a given situation.

  8. Frequency (statistics) - Wikipedia

    en.wikipedia.org/wiki/Frequency_(statistics)

    In statistics, the frequency or absolute frequency of an event is the number of times the observation has occurred/been recorded in an experiment or study. [ 1 ] : 12–19 These frequencies are often depicted graphically or tabular form.

  9. Behavioral contrast - Wikipedia

    en.wikipedia.org/wiki/Behavioral_contrast

    Behavioral contrast refers to a change in the strength of one response that occurs when the rate of reward of a second response, or of the first response under different conditions, is changed. For example, suppose that a pigeon in an operant chamber pecks a key for food reward.