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  2. Why do we say tall instead of small? How Starbucks created ...

    www.aol.com/why-tall-instead-small-starbucks...

    “One tall iced pumpkin cream chai tea latte please,” is an order that will soon become a staple at Starbucks stores across the country. As we enter the holiday drink season, lengthy Starbucks ...

  3. A major shift at Starbucks is changing its personality - AOL

    www.aol.com/major-shift-starbucks-changed...

    Starbucks shifted to meet Wall Street’s demands, too. Starbucks found it could reduce labor costs and increase order volume by running a mostly drive-thru and take-away coffee business.

  4. ‘Hard time getting management to hear me’: Meet a ... - AOL

    www.aol.com/finance/meet-28-old-starbucks...

    Fenrir Larsen, a 28-year-old barista at Starbucks, loves coffee.He tells Fortune he “could talk to you about coffee for a long time,” waxing rhapsodic about the way it's grown (one tree makes ...

  5. Brian Niccol - Wikipedia

    en.wikipedia.org/wiki/Brian_Niccol

    On August 13, 2024, Niccol was named the incoming chairman and chief executive officer of Starbucks. [34] [35] [36] Niccol replaced Mellody Hobson as the chairman and Laxman Narasimhan as the CEO. [2] On the day of the announcement, shares of Starbucks gained 24.5%. [36] Niccol received a starting salary of $1.6 million and a $10 million ...

  6. Kevin Johnson (businessman) - Wikipedia

    en.wikipedia.org/wiki/Kevin_Johnson_(businessman)

    Johnson joined Microsoft in 1992, working in global technical support [8] [9] and, later, sales and marketing. [10] [11] In 2001, he led the rollout of Microsoft wireless internet in Starbucks stores, [12] [13] which is when he met and began working with Starbucks founder Howard Schultz. [13]

  7. Starbucks Names Sharon Rothstein Global Chief Marketing ... - AOL

    www.aol.com/news/2013-03-18-starbucks-names...

    Starbucks Names Sharon Rothstein Global Chief Marketing Officer SEATTLE--(BUSINESS WIRE)-- Starbucks Coffee Company (NAS: SBUX) today announced that it has appointed Sharon Rothstein as global ...

  8. Criticism of Starbucks - Wikipedia

    en.wikipedia.org/wiki/Criticism_of_Starbucks

    Starbucks' footprint in the United States, showing saturation of metropolitan areas. Some of the methods Starbucks has used to expand and maintain their dominant market position, including buying out competitors' leases, intentionally operating at a loss, and clustering several locations in a small geographical area (i.e., saturating the market), have been labeled anti-competitive by critics. [14]

  9. Starbucks figures customers in cars don't order 'Tall' - AOL

    www.aol.com/2010/09/07/starbucks-figures...

    Customers expecting a few new options on Starbucks' menu may be surprised when they roll up to one of the chain's drive-through outlets. Yes, there is the toffee mocha, a sticky-sweet new offering ...