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  2. Psychological pricing - Wikipedia

    en.wikipedia.org/wiki/Psychological_pricing

    An example of this practice is in Australia, where 5 cents has been the smallest denomination coin since 1992, but pricing at .98 or .99 on items under several hundred dollars is still almost universally applied (e.g.: $1.99–299.99), while goods on sale often price at .94 and its variations. Finland and the Netherlands were the first two ...

  3. Behavioral economics - Wikipedia

    en.wikipedia.org/wiki/Behavioral_economics

    Behavioral economics is the study of the psychological (e.g. cognitive, behavioral, affective, social) factors involved in the decisions of individuals or institutions, and how these decisions deviate from those implied by traditional economic theory.

  4. Economic model - Wikipedia

    en.wikipedia.org/wiki/Economic_model

    An economic model is a theoretical construct representing economic processes by a set of variables and a set of logical and/or quantitative relationships between them. The economic model is a simplified, often mathematical, framework designed to illustrate complex processes. Frequently, economic models posit structural parameters. [1]

  5. Mental accounting - Wikipedia

    en.wikipedia.org/wiki/Mental_accounting

    An example of mental accounting is people's willingness to pay more for goods when using credit cards than if they are paying with cash. [1] This phenomenon is referred to as payment decoupling. Mental accounting (or psychological accounting ) is a model of consumer behaviour developed by Richard Thaler that attempts to describe the process ...

  6. Aggregate behavior - Wikipedia

    en.wikipedia.org/wiki/Aggregate_behavior

    For example, the consumption function is a relationship between aggregate demand for consumption and aggregate disposable income. Models of aggregate behavior may be derived from direct observation of the economy, or from models of individual behavior. [1] Theories of aggregate behavior are central to macroeconomics.

  7. Cost of goods sold - Wikipedia

    en.wikipedia.org/wiki/Cost_of_goods_sold

    The oldest cost (i.e., the first in) is then matched against revenue and assigned to cost of goods sold. Last-In First-Out (LIFO) is the reverse of FIFO. Some systems permit determining the costs of goods at the time acquired or made, but assigning costs to goods sold under the assumption that the goods made or acquired last are sold first.

  8. Neuroeconomics - Wikipedia

    en.wikipedia.org/wiki/Neuroeconomics

    Under loss aversion, the perceived cost of loss is experienced more intensely than an equivalent gain. For example, if there was a 50/50 chance of either winning $100 or losing $100, and a loss occurred, the accompanying reaction would emulate losing $200; that is the sum of both losing $100 and the possibility of winning $100. [29]

  9. Time preference - Wikipedia

    en.wikipedia.org/wiki/Time_preference

    The main models of discounting include exponential, hyperbolic, and quasi hyperbolic. The higher the time preference, the higher the discount placed on returns receivable or costs payable in the future. Several factors correlate with an individual’s time preference, including age, income, race, risk, and temptation.