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Lamp was the first televised commercial produced by Crispin Porter + Bogusky (CP+B) for IKEA. The agency received the contract in early 2002, taking over from the Minneapolis-based advertising agency Carmichael Lynch, who had held the IKEA account since 2000, when the furniture chain ended its 11-year partnership with Deutsch Inc. [1] According to CP+B partner Alex Bogusky, the idea behind ...
Two modern electric lamps with lampshades. A lampshade is a fixture that envelops the light bulb on a lamp to redirect the light it emits. The shade is often affixed onto a light fixture to reduce the intensity of the light to observers, shield the light from a harsh environment, or for decoration by altering the color or creating shadows.
Table lamp fixtures, standard lamp fixtures, and office task light luminaires. Balanced-arm lamp is a spot light with an adjustable arm such as anglepoise, RAMUN or Luxo L1. Gooseneck (fixture) Nightlight; Floor Lamp Torch lamp or torchières are floor lamps with an upward-facing shade. They provide general lighting to the rest of the room.
In July 2015, IKEA and the U.S. Consumer Product Safety Commission, through the company's Safer Homes Together advertising campaign, issued a warning in the United States, the United Kingdom, and Ireland to customers to secure the Malm chests of drawers and wardrobes firmly to the wall using free kits distributed by the company, after the ...
The portable or table lamp is probably the most common fixture, found in many homes and offices. The standard lamp and shade that sits on a table is general lighting, while the desk lamp is considered task lighting. Magnifier lamps are also task lighting. Animated fountain in Moscow's Square of Europe, lit at night
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Lamps get their names from seas and lakes, while outdoor furniture is named after islands. [92] A number of IKEA's products bearing Swedish names have (or have had) pronunciations that are humorous to some and offensive to others (but no less "lost-in-translation"), by not only English-speakers but speakers of many different languages. At times ...
A decorative lighting device that projects a gobo. Components from right to left are the lamp house, the gobo itself (in this case a grid made of wires), and the focusing lens. In a theatrical unit, all three would be in an enclosure to prevent light spillage. The insert at lower right shows the pattern this device projects.