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MLA Handbook for Writers of Research Papers, by Joseph Gibaldi for the Modern Language Association of America (MLA) The SBL Handbook of Style: For Biblical Studies and Related Disciplines, by the Society of Biblical Literature (SBL) The Style Manual for Political Science, by the American Political Science Association
For academic and technical documents, a guide may also enforce the best practice in ethics (such as authorship, research ethics, and disclosure) and compliance (technical and regulatory). For translations, a style guide may even be used to enforce consistent grammar, tones, and localization decisions such as units of measure .
The special notability guideline for businesses has lots of good examples of what is considered significant. If you discover the topic is not notable, stop here. Non-notable topics do not qualify for a separate article. Consider expanding a relevant existing article related to the topic or select a new topic.
In marketing, brand management is the control of how a brand is perceived in the market.Tangible elements of brand management include the look, price, and packaging of the product itself; intangible elements are the experiences that the target markets share with the brand, and the relationships they have with it.
Brand protection is the process and set of actions that a right holder undertakes to prevent third parties from using its intellectual property without permission, as this may cause loss of revenue and, usually more importantly, destroys brand equity, reputation and trust.
There are three key levels of branding: Corporate brand, umbrella brand, and family brand – Examples include Heinz and Virgin Group.These are consumer-facing brands used across all the firm's activities, and this name is how they are known to all their stakeholders – consumers, employees, shareholders, partners, suppliers and other parties.
The goal is to achieve a reasonable balance between ease of verification, readability and editability. This page also describes some sensible guidelines for dealing with issues that are specific to writing Wikipedia articles (compared to writing for the academic press). Footnotes (<ref> tags) are used in examples throughout this page.
Brand licensing is a well-established business, in both patents and trademarks.A concept established in British business, the world's first licensed character was a soft toy of Peter Rabbit, a fictional character created by Beatrix Potter and patented in 1903, to be sold alongside the first public edition of The Tale of Peter Rabbit.