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Designed by Gerry Barney (also of the DRU), this arrow device was formed of two interlocked arrows across two parallel lines, symbolising a double track railway. The new BR corporate identity and Double Arrow were rolled out in 1965, and the brand name of the organisation was truncated to "British Rail". [2] [3]
English: The British Rail 'double arrow' symbol and wordmark. The logo is coloured Flame Red, which is based on the definition in British Standard BS381C, where it is identified by the number 593 and the names Rail Red and Azo Orange. It is considered notoriously difficult to reproduce accurately on computer screens.
Front cover of the manual. The British Rail Corporate Identity Manual is a corporate identity guide created in 1965 by British Rail.It was conceived in 1964, and finished in July 1965 by British Rail's Design Research Unit, [1] and introduced British Rail's enduring double arrow logo, created by Gerald Barney and still in use today as the logo for National Rail. [2]
English: The British Rail 'double arrow' logo, in white with a Flame Red background. Flame Red is based on the definition in British Standard BS381C, where it is identified by the number 593 and the names Rail Red and Azo Orange. It is considered notoriously difficult to reproduce accurately on computer screens.
(Passenger stock and certain diesel locomotives used a roundel variant, where the words "British Railways" were in a ring surrounding the crest.) [8] From 1965, the BR Corporate Image and "Double Arrow" logo was adopted, but this logo was not applied to steam locomotives (except on the Vale of Rheidol line).
The new British Rail double arrow symbol on locomotives (or leading vehicle, as was the case on multiple unit stock) and the vehicle number and other ancillary markings written in the Rail Alphabet typeface were other integral parts of the livery.
Double Arrow or Double arrow may refer to: a subset of arrows in Unicode; the British Rail Double Arrow logo, now officially known as the National Rail Double Arrow;
Gerald Lawrence Barney (born () 18 September 1939) [1] is a British designer, best known for his 1965 British Rail Double Arrow, which is still in use in the UK. [ 2 ] In 1960, aged 21, Barney started his career at the Design Research Unit (DRU) as a lettering artist, and soon became close to the studio’s co-founder, Milner Gray . [ 2 ]