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Hovis Ltd is a British company that produces flour, yeast and bread. Founded in Stoke-on-Trent, it began mass-production in Macclesfield in 1886. Hovis became part of Rank Hovis McDougall (RHM) in 1962 after a succession of mergers.
From 1967 to 2007, the Hovis brand of bread was owned by Rank Hovis McDougall, and for much of that time was the market leader in the United Kingdom. However, following a "chop and change" marketing strategy, including several "confused" brand relaunches through the first half of the 2000s, [3] rival brand Warburtons had increased sales and profits, and in 2006 both brands had approximately 28 ...
The Hovis biscuit is a British manufactured digestive biscuit. Manufactured under license from 1980 from Hovis by Nabisco 's then Irish subsidiary Jacob's , [ 1 ] they are shaped like a miniature flat copy of the traditional Hovis loaf , and like the bread have the word "HOVIS" stamped on their top surface.
Hovis and the BFI restored the advert for use in 2019 in what was seen as an attempt to unite a divided nation. It was criticised by Sussex University Marketing Professor Michael Beverland for reminding those who voted to remain in the Brexit referendum of how little they had in common with those who voted to leave.
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Guy Lee Hovis, Jr. (born September 24, 1941), is an American singer, [1] who, along with his former wife, Ralna English, a native of West Texas, was one of the featured acts on both the ABC and syndicated versions of The Lawrence Welk Show.
Hovis Ltd is a British company that produces flour and bread. Hovis may also refer to: Hovis biscuit, British manufactured digestive biscuit; Rank Hovis McDougall, now known as RHM plc, United Kingdom food business