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Twitter is increasingly being used as a business promotional tool. Twitter encourages this through "Twitter 101", a web-based tutorial aimed at business users. [125] For example, one of the notable business Twitter users is Dell, which reported $9m of its 2009 sales coming directly through Twitter and Facebook combined. [126]
Twitter, officially known as X since 2023, is a social networking service.It is one of the world's largest social media platforms and one of the most-visited websites. [4] [5] Users can share short text messages, images, and videos in short posts commonly known as "tweets" (officially "posts") and like other users' content. [6]
Social media use by businesses includes a range of applications. Although social media accessed via desktop computers offer a variety of opportunities for companies in a wide range of business sectors, mobile social media, which users can access when they are "on the go" via tablet computers or smartphones, benefit companies because of the location- and time-sensitive awareness of their users.
Twitter Amplify is a video advertising product that Twitter launched for media companies and consumer brands in May 2013. [1] The product gives broadcasters the opportunity to publish real-time in-tweet video clips that are accompanied by pre-roll or post-roll advertisements . [ 2 ]
Character Limit chronicles the rise and fall of Twitter after Elon Musk's tumultuous $44-billion-dollar acquisition. The book showcases Musk's volatility, highlighting the actions that led to the company's drastic devaluation and the resurgence of unmoderated hate-speech, misinformation, and white nationalism on the platform.
Twitter acquired Crashlytics, a crash reporting tool for developers, on January 28, 2013, for over US$100 million, its largest acquisition at the time. [124] Twitter committed to continue supporting and expanding the service. [125] In October 2014, Twitter announced Fabric, a suite of mobile developer tools built around Crashlytics. [126]
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This is a list of notable Twitter services and applications. Twitter's ecosystem of applications and clients crossed one million registered applications in 2011, [1] up from 150,000 apps in 2010. These Twitter apps were built by more than 750,000 developers around the world. [2] A new app is registered every 1.5 seconds, according to Twitter.