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Public concern over the environmental impacts of air travel may threaten tourism growth in New Zealand, as almost all tourists fly long distances to reach New Zealand. However, Ministry of Tourism data in 2007 predicted a four per cent annual growth in tourist numbers in New Zealand, with 3.2 million tourists annually to be reached in 2014. [22]
In 2005, it became a public company via an initial public offering on the New Zealand Stock Exchange. [ 3 ] In August 2006, Steven Joyce , later Minister of Economic Development, Minister of Science and Innovation, Minister for Tertiary Education, Skills and Employment and Associate Minister of Finance in New Zealand, became chief executive ...
Orbit is now the largest corporate travel company in New Zealand. House of Travel launched the first online booking solution in New Zealand in 2004, offering full flight aggregation. [4] House of Travel Online was branded mixandmatch in 2009 [5] and is now the largest online travel agency for flight bookings in New Zealand. Today there are more ...
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The main marketing tool of Tourism New Zealand is the award-winning "100% Pure New Zealand" campaign, which had its ten-year anniversary in 2009. The brand has attracted debate at times from scientists such as Mike Joy , environmentalists, and the Green Party who see the 100% Pure brand as an environmental statement.
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The tracks are maintained to a high standard, making it easier for visitors to explore some of the most scenic parts of New Zealand's backcountry. The walks range from 32 kilometres (20 mi) length to 82 kilometres (51 mi) in length and take between 3 and 6 days to complete, with the Whanganui Journey on river being 145 kilometres (90 mi) long ...