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By the 1950s, Chuck Taylor All Stars had become a standard among high school, collegiate, and professional basketball players. [10]In the 1960s, Converse had captured about 70 to 80 percent of the basketball shoe market, with Converse Chuck Taylor All Stars being worn by ninety percent of professional and college basketball players.
Charles Hollis Taylor (June 24, 1901 – June 23, 1969) was an American basketball player and basketball shoe salesman/marketer who was associated with Chuck Taylor All-Stars, which he helped to improve and promote.
The U.S. market for sneakers grew steadily as young boys lined up to buy Converse All Stars sneakers endorsed by basketball player Chuck Taylor. During the interwar period , athletic shoes began to be marketed for different sports, and differentiated designs were made available for men.
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"Love, love, love," wrote one shopper, specifically about Taylor's sneaks. "For me, these were true to size, a perfect fit. The pattern adds a little cuteness. Goes great with jeans and summer ...
"These shoes are stylish yet comfortable," wrote one five-star reviewer. "I’m hooked on the platform-like sole and the added cushion it provides for walking! This is my second pair in this style ...
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