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Dress to Impress is a multiplayer dress-up video game developed for the game platform Roblox created by the Dress to Impress Group and it was released in October 2023. By mid-2024, the game had become a viral phenomenon online even with non-Roblox players.
The game is set in a magical universe and deals with a fantasy school where players dress-up as royalty or supernatural creatures. [88] Launched in 2017, Royale High had more than 8.2 billion total visits as of October 2022, regularly achieving thousands of concurrent players, making it one of the most popular games on the platform. [89] [90]
Roblox began to grow rapidly in the second half of the 2010s, and this growth was accelerated by the COVID-19 pandemic. [11] [12] Roblox is free to play, with in-game purchases available through a virtual currency called Robux. As of August 2020, Roblox had over 164 million monthly active users, including more than half of all American children ...
The game allows users to create and customize an avatar using beauty and fashion options. The avatar then follows a career track to become a world-famous stylist by styling friends' and other players' avatars for various social and career events. Users also vote on various beauty and fashion looks by submitting their avatar to a daily competition.
ourWorld combined an online virtual world with a range of casual gaming activities. [1] Each player had an avatar and a condo which could be decorated. An in-game currency, "Flow", was earned by talking, dancing, eating and drinking, and playing games. Flow could be exchanged for experience points and coins. ourWorld operated on
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Dress-up is a children's game in which costumes or clothing are put on a person or on a doll, for role-playing or aesthetics purposes. In the UK the game is called dressing up. In the mid-1990s, dress-up games also became a video game genre in which customizing a virtual character's appearance is the primary focus.