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Color psychology is the study of colors and hues as a determinant of human behavior. Color influences perceptions that are not obvious, such as the taste of food. Colors have qualities that can cause certain emotions in people. [1] How color influences individuals may differ depending on age, gender, and culture. [2]
Unique hue is a term used in perceptual psychology of color vision and generally applied to the purest hues of blue, green, yellow and red. The proponents of the opponent process theory believe that these hues cannot be described as a mixture of other hues, and are therefore pure, whereas all other hues are composite. [ 1 ]
Because color exhibits both biological and linguistic aspects, it has become a focus of the study of the relationship between language and thought. [3] In a 2006 review of the debate Paul Kay and Terry Regier concluded that "There are universal constraints on color naming, but at the same time, differences in color naming across languages cause ...
A basic task that demonstrates this effect occurs when there is a mismatch between the name of a color (e.g., "blue", "green", or "red") and the color it is printed in (i.e., the word "red" printed in blue ink instead of red ink, thus red). When asked to name the color of the word it takes longer and is more prone to errors when the color of ...
In Chevreul's 1839 book The principles of harmony and contrast of colours, [10] he introduced the law of color contrast, stating that colors that appear together (spatially or temporally) will be altered as if mixed with the complementary color of the other color, functionally boosting the color contrast between them. For example, a piece of ...
One of the topics in the philosophy of color is the problem of the ontology of color. The questions comprising this field of research are, for example, what kind of ...
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Color symbolism in art, literature, and anthropology is the use of color as a symbol in various cultures and in storytelling. There is great diversity in the use of colors and their associations between cultures [ 1 ] and even within the same culture in different time periods. [ 2 ]