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OVO Sound (acronym of October's Very Own) is a Canadian independent record label, founded in 2012 by rapper Drake, producer 40, and manager Oliver El-Khatib. [2] The label operated as an imprint of Warner Records from its formation until 2022.
So Far Gone is the third mixtape by Canadian rapper Drake.It was released on February 13, 2009 self-released under his October's Very Own label. The mixtape was met with critical and commercial success, serving as a catalyst for Drake's career as a mainstream musical artist.
Drake sought for an avenue to release his own music, as well helping in the nurturing of other artists, while Shebib and El-Khatib yearned to start a label with a distinct sound, prompting the trio to team up to form OVO Sound. [427] The name is an abbreviation derived from the October's Very Own moniker Drake used to publish his earlier projects.
OVO Sound, which Drake oversees alongside Noah “40” Shebib, Oliver El-Khatib and Mr. Morgan, will remain a standalone label distributor as part of the deal, while Santa Anna will provide …
The now-iconic rapper released his first project in 2006 and left "Degrassi" in 2008. His new album has quickly become another commercial juggernaut.
These songs were further promoted on Twitter by both Drake [4] and the official October’s Very Own account. [5] The album’s release date was announced, again via the October’s Very Own blog, on June 20, 2013. [6] PartyNextDoor appeared on the North American leg of Drake’s Would You Like a Tour?, marking his first tour.
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Four days after Drake released "Trust Issues" on his October's Very Own blog, a remix by Canadian singer the Weeknd was posted on the same blog on June 25, 2011. [23] On June 29, 2011, a mashup by Gizzle was posted on the OVO blog; a blending of Drake's version and the Weeknd's version of "Trust Issues". [24]