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Air Jordan is a line of basketball shoes produced by Nike, Inc. Related apparel and accessories are marketed under Jordan Brand.. The first Air Jordan shoe was produced for basketball player Michael Jordan during his time with the Chicago Bulls on November 17, 1984, and released to the public on April 1, 1985.
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Beginning with the 2017–18 NBA season, Nike Inc. became the uniform and apparel maker for the National Basketball Association (NBA). The Nike swoosh appeared on the front right shoulder of player uniforms for the first time in league history.
Nike would later use the warning and the "banning" of the shoes by the league to promote the Air Jordan 1 in a commercial that featured the same colorway as the Air Ship shoes that he was fined for. The promotion proved successful and led to the Air Jordan 1 becoming popular during its launch.
Catapult: The LA Gear equivalent of Air Jordans, a high-end basketball shoe and training shoe line.The original spokesman for the line was Karl Malone. [19]Regulator: The inflatable shoe craze of the early 1990s spawned this shoe, LA Gear's answer to the Reebok Pump.
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