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Personal selling can be defined as "the process of person-to-person communication between a salesperson and a prospective customer, in which the former learns about the customer's needs and seeks to satisfy those needs by offering the customer the opportunity to buy something of value, such as a good or service". [1]
They may remove and record the amount of cash in the register at the end of the shift. A retail clerk, particularly in a smaller store, may keep records of sales, prepare inventories of stock, or order merchandise. [2] A retail clerk is expected to be able to use basic math, read and write, as well as operate cash registers and apply discounts.
The typical department store opens at 10am. A few customers are already outside with sales fliers in hand or an armload of items to return. The phone is ringing off the hook while the red light on ...
The term "agent" is not to be confused with salesperson or broker. An agent is simply a licensee that has entered into an agency relationship with a client. A broker can also be an agent for a client. It is commonly the firm that has the actual legal relationship with the client through one of their sales staff, be they salespersons or brokers.
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Sales manager is the typical title of someone whose role is sales management. The role typically involves talent development . Churchill mentioned that the antecedents of sales performance are based on the meta-analysis for the period 1918- 1982 (76 years of previous research work). [ 1 ]
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