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The rise of the Internet and eCRM has boosted the options for self-service activities. A critical success factor is the integration of such activities into traditional channels. An example was Ford's plan to sell cars directly to customers via its Web Site, which provoked an outcry among its dealers network. [ 25 ]
HotWired coined the term "banner ad" and was the first company to provide click through rate reports to its customers. The first web banner sold by HotWired was paid for by AT&T Corp. and was put online on October 27, 1994. [9] Another source also credits HotWired and October 1994, but has Coors' "Zima" campaign as the first web banner. [10]
BroadVision, Inc. is an international software vendor of self-service web applications for enterprise social software, electronic commerce, enterprise portals, and customer relationship management. The company provides applications to businesses. In addition, the company provides toolkit, framework, library for extending its products and ...
Self-service is the practice of serving oneself, usually when making purchases. [1] Aside from Automated Teller Machines , which are not limited to banks, and customer-operated supermarket check-out, [ 2 ] labor-saving which has been described as self-sourcing , there is the latter's subset, selfsourcing and a related pair: End-user development ...
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