enow.com Web Search

Search results

1. Results from the WOW.Com Content Network

2. Copywriting - Wikipedia

   en.wikipedia.org/wiki/Copywriting

   Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing.Copywriting is aimed at selling products or services. [1] The product, called copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action.

3. Content writing services - Wikipedia

   en.wikipedia.org/wiki/Content_writing_services

   Copywriting – Copywriting is the act of writing the text for the purpose of advertising or other forms of marketing. The product, called copy , is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action.

4. Swipe file - Wikipedia

   en.wikipedia.org/wiki/Swipe_file

   A swipe file is a collection of tested and proven advertising and sales letters. Keeping a swipe file is a common practice used by advertising copywriters and creative directors as a reference of ideas for projects. [1] Authors and publishers can benefit from creating a swipe file of best-selling titles to give them ideas for their own titles.

5. Content strategy - Wikipedia

   en.wikipedia.org/wiki/Content_strategy

   Here, she also provided the analogy that "content strategy is to copywriting as information architecture is to design." [ 3 ] The Content Strategy Alliance combines Kevin Nichols' definition [ 4 ] with Kristina Halvorson 's and defines content strategy as "getting the right content to the right user at the right time through strategic planning ...

6. Advertising - AOL Help

   help.aol.com/products/advertising

   AOL Advertising provides advertisers, agencies and publishers with the most powerful, comprehensive and efficient online advertising tools available anywhere.

7. Marketing communications - Wikipedia

   en.wikipedia.org/wiki/Marketing_communications

   Marketing mix is the most important part of marketing strategy, which is "the framework to manage marketing and incorporate it within a business context [6] ". Marketing strategy: how a business achieves its marketing objectives. The initial step to achieve a marketing strategy is to identify the market target and build up a business plan.